Inventory
Marketing and Supply Chain Management (MSCM)
University
Maastricht University
department
School of Business and Economics
Research Field(s)
Business, Economics
Key Words
Services marketing, technologies and processes, Digital marketing, Supply chains, Consumer decision-making, Purchasing
Contact Name(s)
Dominik Mahr
Contact Email(s)
d.mahr@maastrichtuniversity.nl
Link(s)
https://www.maastrichtuniversity.nl/research/department-marketing-and-supply-chain-management-mscm